The following is a list of far too common errors businesses make and carry on when it comes to their technology:
Using email@example.com email addresses. Not only is the business not branding itself, they are portraying a poor image by not using its own domain name. Even worse when a business has a domain name and website and still uses this type of email address. Maybe worse of all, the business is making it extremely difficult to change carriers. If the price of their service increases or they experience chronic service issues, they won’t be able to change providers because they’d lose their email address.
Using multiple providers for voice, internet and long distance. The cost of integrated circuits has come down to the point where they rival the cost of internet or voice only circuits. If a business uses separate providers for voice and long distance, not only are they being double taxed but trouble shooting will be more difficult should they experience a service outage.
Using a third tier provider’s Voice over IP service on a cable or DSL internet connection. This is a double whammy. Third tier VoIP providers install equipment in one phone company central office and call themselves a phone company. They offer dirt-cheap service but the performance can be poor quality and DSL and cable internet are not dependable or stable enough to support VoIP.
Paying too much for unlimited long distance phone lines from a cable or phone company. The extra cost of unlimited long distance to a phone line can be 20 to 25 dollars per line, per month, and the package is required on every phone line, even lines you don’t call from, like fax lines. Sub 5 cents per minute long distance rates are common now. If you’re a local business, your long distance calling should be minimal. If your business expands across state lines, there are other, less expensive ways to address your long distance calling.
Too many phone lines. Many businesses have downsized but haven’t reduced the number of phone lines or call paths. Many companies are utilizing PRIs, offering 23 voice paths, when they have fewer than 20 employees. Session Initiation Protocol (SIP) allows a business to subscribe only to the amount of call paths they actually need and still offer DIDs, so a business can retain all their phone numbers.
Allowing branch offices to make their own telecom purchases. Large, multi location companies should establish wide area networks, such as MPLS (Multi Protocol Label Switching) and transmit their voice and data traffic through their own private network. This allows for a centralized phone system, which should be less expensive than establishing individual phone systems at each branch office; centralized internet access for better security and centralized voice to make use of SIP to realize economies of scale. It also increases a company’s buying and negotiating power.
If your business is committing any of the above technology sins, you should consider utilizing a telecom consulting agency, like CarrierBid. Our professionals have years of experience and have worked with hundreds of companies and experienced thousands of different scenarios, so they’ll know the best solution for your business.
To receive more information or to schedule a telecom consultation, call us today or complete the web form on the right side of this page.